Case Study · 2024 · Brand · Packaging
Cosmetic
Cosmetic
Argan Oil
Brand.
The brief
A Moroccan argan oil cosmetic line needed a complete brand system — wordmark, typography, colour, bottle labels, and outer cartons — ready for export to European and Gulf markets. The identity had to read as premium and modern while staying rooted in the Moroccan origin of the ingredient.
Likweb delivered the full brand kit: logo, type system, label die-lines for the serum and oil bottles, secondary packaging, and a brand guidelines document. Every element crafted to sit on a shelf in Paris, Dubai, or Casablanca without compromise.
Gallery
